Saab has always been ahead of its time. Want proof? Check out the Saab 92, their first car ever. Looks like something from The Jetsons, right? Saab’s advertisements were no exception. Check out these 9 clever ads that were way ahead of their time:
The fact that the driver walked away unharmed from this wreck is another feather in the cap of Saab’s legendary safety.
With a car like this, who needs friends?
Fun fact: The $3,795 a Saab Sonett cost when this ad was released in 1972 would be an affordable $21,867 today.
Saab customer wondering how their cars seem to run forever is a testament to brand quality. That’s some seriously good engineering.
The great Saab vs BMW war of 1977, concentrated in one ad. They say it was quite a one-sided affair.
Anyone want to pitch in for the jet? Anyone?
The socks/sandals combo of the modern dad would definitely clash with this cool Saab.
We’re especially curious how they stacked those cars so perfectly in the pre-Photoshop era.
Our biggest mistake was not buying this car.